BBH Client Portfolio
BBH - Bartle Bogle Hegarty
Awards Gold SCADDY for Best Publication
Bartle Bogle Hegarty (BBH) is a British advertising agency, responsible for some notable advertising campaigns of the last 30 years. The company was founded by John Bartle, Nigel Bogle & Sir John Hegarty in 1982. Sir John Hegarty and Nigel Bogle still lead it today, together with worldwide CEO Simon Sherwood.
The objective of the project was to pick a design agency that you want to create a portfolio client book, which the agency could use and give to future clients.
Included in this project, is a custom branded envelope, with the sheep used almost everywhere to play hand in hand with the well-known brand. Then as you pull out the book from the envelope is a black on black printed sheep sleeve to keep it classy and prevent the book from page folding and bends. Upon opening the first page, the user is greeted with the famous work that made them BBH, which is the Levis, “When the world zigs we zag” piece.
The book then goes though 3 branches of BBH, starting from London, Singapore and New York. Talking about the Model, philosophy, the big idea, the studio and the team. Then following into three clients per section.
The last page talks a little about BBH labs, which is a separate entity that helps with client branding and marketing strategy. Followed by the closing and back cover with offices and contact information.
Total of 68 pages, perfect bound, with two books created.